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John Deere : ウィキペディア英語版
John Deere

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Deere & Company (brand name John Deere) is an American corporation that manufactures agricultural, construction, and forestry machinery, diesel engines, drivetrains (axles, transmissions, gearboxes) used in heavy equipment, and lawn care equipment. In 2014, it was listed as 80th in the Fortune 500 America's ranking and was ranked 307th in the Fortune Global 500 ranking in 2013.
John Deere also provides financial services and other related activities.
Deere is listed on the New York Stock Exchange under the symbols DE.〔https://www.nyse.com/quote/XNYS:DE, retrieved 22 July 2014〕 The company's slogan is "Nothing Runs Like a Deere", and its logo is a leaping deer, with the words 'JOHN DEERE' under it. The logo of the leaping deer has been used by this company for over 135 years. Over the years, the logo has had minor changes and pieces removed. Some of the older style logos have the deer leaping over a log.〔(History of the John Deere Trademark ) Trademarks〕 The company uses different logo colors for agricultural vs. construction products. The company's agricultural products are identifiable by a distinctive shade of green paint, augmented by yellow trim.
==19th century==
Deere & Company began when John Deere, born in Rutland, Vermont, USA on February 7, 1804, moved to Grand Detour, Illinois in 1836 in order to escape bankruptcy in Vermont. Already an established blacksmith, Deere opened a shop in Grand Detour in 1837 which allowed him to serve as a general repairman in the village, as well as a manufacturer of small tools such as pitchforks and shovels.
Small tools was just a start, the item that set him apart, was the self-scouring steel plow, which was pioneered in 1837 when John Deere fashioned a Scottish steel saw blade into a plow. Prior to Deere's steel plow, most farmers used iron or wooden plows which stuck to the rich Midwestern soil and had to be cleaned frequently. The smooth sided steel plow solved this problem, and greatly aided migration into the American Great Plains in the 19th and early 20th century.
The traditional way of doing business was to make the product as and when it was ordered. This style was very slow and as Deere realized that this wasn’t going to be a viable business model so he increased the rate of production by manufacturing plows before putting them up for sale, this allowed customers to not only see what they were buying beforehand but allowed his customers to purchase his products straight away. Word of his products began to spread quickly.
In 1842, Deere entered a business partnership with Leonard Andrus and purchased land for the construction of a new two-story factory along the Rock River in Illinois. This factory, named the "L. Andrus Plough Manufacturer", produced about 100 plows in 1842 and approximately 400 plows during the next year. Deere's partnership with Andrus ended in 1848, and Deere relocated to Moline, Illinois in order to have access to the railroad and the Mississippi River. There, Deere formed a partnership with Robert Tate and John Gould and built a factory the same year. Production rose quickly, and by 1849, the Deere, Tate & Gould Company was producing over 200 plows a month. A two story addition to the plant was built, allowing further production.
Deere bought out Tate and Gould's interests in the company in 1853, and was joined in the business by his son Charles Deere. At that time, the company was manufacturing a variety of farm equipment products in addition to plows; including wagons, corn planters and cultivators. In 1857, the company's production totals reached almost 1,120 implements per month. In 1858, a nationwide financial recession took a toll on the company. To prevent bankruptcy, the company was reorganized and Deere sold his interests in the business to his son in law, Christopher Webber, and his son, Charles Deere, who would take on most of his father's managerial roles. John Deere served as president of the company until 1886. The company was reorganized again in 1868, when it was incorporated as Deere & Company. While the company's original stockholders were Charles Deere, Stephen Velie, George Vinton, and John Deere, Charles effectively ran the company. In 1869, Charles began to introduce marketing centers and independent retail dealers to advance the company's sales nationwide. This same year, Deere & Company won "Best and Greatest Display of Plows in Variety" at the 17th Annual Illinois State Fair, for which it won $10 and a Silver Medal.〔Reynolds, John P. "Transactions of the Illinois State Agricultural Society, with Reports from County and District Agricultural Societies", Illinois Journal Printing Office, 1871, pg. 43,〕
The core focus remained on the agricultural implements, but John Deere apparently also made a few bicycles in the 90's.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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